This is Step 8 of the Nurture feature – find out more about that feature, here.
Reminder – only Admin users can modify the settings for the Nurture feature.
The focus of Step 8 is: the hottest products in your media kit.
How to prepare:
- Decide which product from your media kit is hottest. Ideally, there are variations on this product – we call those variations “subproducts”
- For each, have a name, description and image ready
Note – for this step, we do prepopulate one subproducts – “Video Marketing”. Feel free to change or add to it. Also, no need to upload the media kit – we reuse the file from step 7.
Total fields to fill: 1
Instructions for adding a Subproduct
This step is all about a focus on your single hottest product, ideally also with variations.
When adding a subproduct, there are three parts:
The images are of a templated size. Download the image template here.
Need help with ideas?
One hot product is “Video Marketing”. Your subproducts would be variations of that, like:
- Product Videos
- Webinar Videos
So look for a hot product with variations.
Finish this and you’re done with the setup process!